Twilio SMS Notifications for WooCommerce GPL allows you to automatically send SMS updates to customers whenever their order status changes and receive instant SMS alerts when new orders are placed. It’s a powerful communication tool designed to keep customers informed in real time and improve overall shopping experience.
With SMS messages having an extremely high open rate (around 95%), this plugin ensures your updates are seen almost instantly—much faster and more reliably than email. Customers can opt in during checkout by selecting a simple checkbox, and once subscribed, they’ll receive order status notifications directly to their mobile devices.
Powered by Twilio, a leading cloud communications platform supporting 40+ countries, the plugin enables affordable SMS messaging (starting at low rates in supported regions). You can personalize SMS content by including order details such as order ID, total amount, order status, store name, and even promotional coupon codes. This makes it a great tool not only for communication but also for boosting repeat sales.
The extension supports custom order statuses (such as “Shipped”) and allows full customization of SMS templates. Store owners can manually send SMS messages from the order edit screen, with a built-in character counter to stay within the 160-character SMS limit. Message delivery status and logs are visible in the order notes section for easy tracking and troubleshooting.
Additional features include optional automatic URL shortening and the ability to test messages from the Twilio settings page before sending them to customers. Setup is simple—just install the extension, connect your Twilio account using your Account SID and Auth Token, and you’re ready to automate SMS notifications.
Twilio SMS Notifications for WooCommerce GPL is an excellent solution for store owners who want to enhance customer communication, increase engagement, and improve order transparency with fast, reliable SMS updates.

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